The Netherlands, 9 October, 2023 – In 2006, transaction certificates (TCs) were seen as the solution to transparency, and now Digital Product Passports (DPPs) are the new answer to nail traceability. Yet most DPPs rely on data based on the same transaction certificates putting the same pressure on suppliers with costs, audits and inefficient paperwork. Aware™, a global textile traceability solution beats the conventional TCs on all terrain with the use of primary data and a public blockchain.
With the rapid pace that technology evolved over the last decades, the world has become more transparent and traceable too. Yet, supply chains are not transparent, not even for brands and suppliers, and therefore can not be transparent for consumers either. The core of the textile industry relies on private databases, but public blockchains are a solid solution to do mass balance and are already used in other industries for the same reason.
The up and coming textile traceability technology beats the conventional TCs on all terrain: speed, effort, transparency, traceability, trust, human errors, and price by connecting the physical world to a digital one through a public blockchain compared to how mass balance is done. By embedding a physical tracer into the fiber at source and connecting primary data to a public blockchain, all the TC audits become irrelevant. Since the material exchange is verified by every supplier in the supply chain. The information is automatically logged onto the blockchain where the crypto TC are created and together become the DPP. Crypto TCs are immutable, can be created instantly, are publicly available and free of cost. A traditional TC can take months, is stored in private databases and suppliers pay per TC.
Today the industry has a simple solution to a very inefficient and complex process for certifications.
The tech of the Dutch global player is reliable and trustworthy because it can not be tampered with.
Brands and suppliers want to make a true impact and they want to be seen. With our blockchain solution we make traceability as smooth and reliable as transferring money from your phone.Warmerdam continues.
Currently, a supplier has one audit each year. Each audit and the physical paperwork that comes along with it takes at least 10 days per year, is expensive and follows other procedures which bring complexity and make them very challenging. “Unlike the existing system, which requires an overwhelming number of audits, our technology allows all stakeholders to have access to the information, which opens up real-time insight and risk mitigation opportunities," explains Warmerdam. “The revolution the textile industry needs and aims to have, will not happen with the Digital Product Passport itself, but with the data contained there”, finishes the co-founder.
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About Aware™
Aware™ is an award winning global traceability solution for the fashion and textile industry. Their Digital Product Passport (DPP) is a world’s first game-changing phygital technology that revolutionizes the industry. Because at source a physical tracer is embedded into any type of raw material and each step is validated by each maker in the supply chain (primary data) which automatically ends up on a public blockchain. Leading to a virtual supply chain that follows the physical flow of materials forward, providing primary impact figures.
Aware™'s mission is to minimize the collective impact by maximizing traceability. With their technology, the Dutch company enables brands, suppliers and consumers to make better and more conscious decisions. Making greenwashing a thing of the past, and restoring consumers' trust in sustainability textiles.
The business was founded in 2020 by two Dutch sustainable fashion experts with 25+ and 10+ years of industry experience.
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